Second Season of Effie Worldwide's "Ideas That Worked" Webinar Series

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After the huge success of last year’s webinar series, which we co-hosted with Effie Worldwide, we are proud to announce that we shall be reprising the series again this year. Today we invite to you register for the first installment in this free series, which will take place on July 20, 2010 at 2 pm EDT. All the webinars and tons of great case studies are always available for you on theEffie Worldwide YouTube Channel.

If you join the webinar, you will hear directly from the esteemed agencies and marketers responsible for three off the best Effie Award-winning video and social media campaigns:

• P&G/Old Spice & Wieden+Kennedy- "Swagger: The Scent That Makes A Difference"
• Jack in the Box & Secret Weapon Marketing- "What Would the World Be Like Without Jack"
• Intel Corp & Venables Bell & Partners- "Sponsors of Tomorrow"

Posted by Peter Sherman, Product Marketing Manager, recently came back from VidCon 2010

It's moving day! Find us on the main YouTube blog!

To contact us Click HERE
Faithful BizBlog readers, it’s been a little over a year since we launched this blog to focus on what matters most to advertisers and partners on YouTube. Thanks so much for your readership!

In an effort to make sure you get all YouTube info in one place moving forward, we’ll be consolidating the BizBlog back into the main YouTube blog starting Tuesday. We’ll be posting business-related updates with the tag “BizBlog,” so here’s how you keep up with us:

1) Subscribe to the YouTube blog and sort by the “BizBlog” label
2) Follow us on Twitter or friend us on Facebook
3) Are you a small business? The Google Small Business Blog brings together all the info you’ll need to know about Google’s products and features.
4) Let us know what you want to read going forward by filling out the survey below



See you on the main blog, and thanks again for visiting the BizBlog!

The YouTube Team

Second Season of Effie Worldwide's "Ideas That Worked" Webinar Series

To contact us Click HERE
After the huge success of last year’s webinar series, which we co-hosted with Effie Worldwide, we are proud to announce that we shall be reprising the series again this year. Today we invite to you register for the first installment in this free series, which will take place on July 20, 2010 at 2 pm EDT. All the webinars and tons of great case studies are always available for you on theEffie Worldwide YouTube Channel.

If you join the webinar, you will hear directly from the esteemed agencies and marketers responsible for three off the best Effie Award-winning video and social media campaigns:

• P&G/Old Spice & Wieden+Kennedy- "Swagger: The Scent That Makes A Difference"
• Jack in the Box & Secret Weapon Marketing- "What Would the World Be Like Without Jack"
• Intel Corp & Venables Bell & Partners- "Sponsors of Tomorrow"

Posted by Peter Sherman, Product Marketing Manager, recently came back from VidCon 2010

It's moving day! Find us on the main YouTube blog!

To contact us Click HERE
Faithful BizBlog readers, it’s been a little over a year since we launched this blog to focus on what matters most to advertisers and partners on YouTube. Thanks so much for your readership!

In an effort to make sure you get all YouTube info in one place moving forward, we’ll be consolidating the BizBlog back into the main YouTube blog starting Tuesday. We’ll be posting business-related updates with the tag “BizBlog,” so here’s how you keep up with us:

1) Subscribe to the YouTube blog and sort by the “BizBlog” label
2) Follow us on Twitter or friend us on Facebook
3) Are you a small business? The Google Small Business Blog brings together all the info you’ll need to know about Google’s products and features.
4) Let us know what you want to read going forward by filling out the survey below



See you on the main blog, and thanks again for visiting the BizBlog!

The YouTube Team

Film and share videos instantly with YouTube Capture for iPhone and iPod touch

To contact us Click HERE
Life moves fast. To speed up recording, enhancing and sharing videos with your friends or the whole world, you can now use the YouTube Capture app on your iPhone or iPod touch.
Making sharing fast and easy
YouTube Capture is ready to record as soon as you open it. When you’re done filming, write a caption, select which networks you want to share to, and hit Share. Even if you minimize the app, the video will keep uploading in the background. You can control who sees your video by setting it to private (only you can view it), unlisted (only people with a link to the video can view it), or public (to let it shine to the world).

More than a point-and-shoot
Have a shaky hand or bad lighting when recording your video? Touch it up easily with YouTube enhancements like color correction and stabilization, or trim the length and add free background music from YouTube. These enhancements are also available on existing videos on your device, and you can always undo enhancements later on YouTube.com. YouTube Capture will remind you to rotate your phone to a horizontal position for filming, so your videos look high-quality and free of “Vertical Video Syndrome.”

YouTube Capture will be available today on the App Store. We’re also working to bring this to Android in the future, and learn more at youtube.com/capture.



Reed Morse, Software Engineer, recently watched “Ronald Jenkees - Red Lemonade Remixed.”

Gangnam Style Makes YouTube History: First Video to Hit 1 Billion Views

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A million views? You know what's cool? A billion views.

Today, a 34-year-old K-Pop artist made online video history when his viral video, Gangnam Style, smashed our records and became the first video ever to reach one billion views. Yup, that’s right one BILLION views!

PSY's success is a great testament to the universal appeal of catchy music-- and er, great equine dance moves. In the past, music distribution was mostly regional. It was more difficult to learn about great artists from around the world. But with a global platform at their fingertips, people are now discovering and sharing amazing music from all over the planet, by artists like Brazilian Michel Teló and Belgian-Australian Gotye.

One billion views is an incredible number, but the PSY-nomenon goes beyond that. Check out these stats:

• PSY was already big in Korea, but in 2012, he became a global celeb as Gangnam Style quickly spread from Seoul and the pacific to North America, South America, and Europe. It’s been seen at least 1 million times in close to 75 countries, making it one of the most global music sensations ever! 
• From a one-thousand person flash mob in Jakarta to cover videos from Ai Weiwei and Mitt Romney, hundreds of thousands of parodies have been uploaded to YouTube, some of which have tens of millions of views. In fact, fan tributes to Gangnam Style are now being viewed 20 million times every single day. 
• PSY's own remix with Hyuna has 200 million views alone. 
• "Gangnam Style" was YouTube's top rising search of 2012 and on October 6th, we saw more than five million searches for “gangnam style” in a single day. Check out this video demonstrating some of our most popular YouTube searches this year. 
• For those interested in the business side: a number of assessments and projections have been posted claiming “Gangnam Style” has generated over $8.1 million in advertising deals, hit more than 2.9 million in song downloads since July, and achieved other incredible feats! 
• Since late last month, people have clicked to buy the track on iTunes over 600,000 times helping make PSY the first Korean artist ever to rank #1 on the U.S. iTunes chart and #1 in over 30 more countries. 

Perhaps what’s most impressive about this feat is that it took just over five months to happen. To give this milestone some context, here’s a chart of Gangnam Style’s rise to popularity versus Justin Bieber’s “Baby,” the video that previously held the most-watched video title:



Congratulations to PSY, the flash mobbers, K-Pop fans and people who love fun across the globe. Considering the Gangnam Style dance was the number one dance-related search on YouTube this year, you better make sure you brush up on your moves before New Year's Eve.

The kind of amazing creativity and unique connection between people all over the world that resulted in this one billion views is only possible with an incredible community of people we're so lucky to have on YouTube. And we can't wait to see what you'll come up with next!

Kevin Allocca, YouTube trends manager, recently watched “Rewind YouTube Style 2012”

A gift for you from Taylor Swift

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When Taylor Swift unveiled her first single on YouTube back in August, you went a little crazy for it -- along with the rest of the country. During that same session, Ms. Swift secretly recorded an acoustic version of “We Will Never Ever Get Back Together” as well as never-before-heard acoustic versions of two other tracks off the new album: “Treacherous” and “Forever.” Today, she shares that session exclusively on YouTube, as a special holiday treat for her fans.



Sarah Bardeen, music community manager, recently watched “Toro y Moi ‘So Many Details’.”